FTC Amends Children’s Online Privacy Protection Rule (COPPA)
For those of you not familiar with COPPA, the FTC passed the act in 1998 and it is designed to help protect the personally identifiable information of Internet users under the age of 13 and gives parents control over the information companies collect online from their children. COPPA specifically applies to websites targeting children, but essentially applies to any site that a child could use that collects personally identifiable information. The FTC is concerned with children’s privacy now more than ever with the increased use of social media and smartphone apps that use features such as geolocation.


